Fresh Ideas and the People Who Bring Them to Life
Fresh Idea #1: A Healthy Haircut
Advice about branding and marketing—the blogosphere brims with it. Though I may offer the occasional opinion, that’s not what you’ll find here. Instead, I’ll focus on fresh ideas and the people who bring them to life. This week I want to shine a light on stylist and writer Jehr Schiavo and his unconventional approach to cutting hair. A couple of years ago, I treated myself to a Jehrcut, a haircut unlike any I’d ever had.
We women joke about it—the extremes we go to, spending our time and energy, risking our health, to get our hair to look the way we think it should. But our antics are nothing to joke about. Societal dictates about our hair have kept us justifying the means via the ends for centuries. Think of Marie Antoinette’s towering poufs or the scene in “Steel Magnolias” where a woman who most resembles a banana slug walks into the local beauty parlor with a picture of some chicly coiffed starlet and states, “I want to look like this.”